





Scope Branding & Identity / Role Designer / Year 2024
Scope Branding & Identity /
Role Designer / Year 2024
For Plant Peddlers, a vibrant plant-based eatery, I developed a comprehensive branding and identity system that embodies a playful, plant-powered ethos. The project began with creating a contemporary logo and visual language that seamlessly blend quirky illustrations of vegetables on wheels with clean, modern typography. In addition to the core brand identity, I strategized engaging social media campaigns designed to connect with a diverse audience and highlight Plant Peddlers' unique offerings. The packaging reinforces their mission to make plant-based living approachable and fun.
For Plant Peddlers, a vibrant plant-based eatery, I developed a comprehensive branding and identity system that embodies a playful, plant-powered ethos. The project began with creating a contemporary logo and visual language that seamlessly blend quirky illustrations of vegetables on wheels with clean, modern typography. In addition to the core brand identity, I strategized engaging social media campaigns designed to connect with a diverse audience and highlight Plant Peddlers' unique offerings. The packaging reinforces their mission to make plant-based living approachable and fun.
For Plant Peddlers, a vibrant plant-based eatery, I developed a comprehensive branding and identity system that embodies a playful, plant-powered ethos. The project began with creating a contemporary logo and visual language that seamlessly blend quirky illustrations of vegetables on wheels with clean, modern typography. In addition to the core brand identity, I strategized engaging social media campaigns designed to connect with a diverse audience and highlight Plant Peddlers' unique offerings. The packaging reinforces their mission to make plant-based living approachable and fun.









quirky
fun
fresh
quirky
fun
fresh
quirky
fun
fresh



























































website designed + built by me, leah
© 2024
website designed + built by me, leah
© 2024